What organizational structure aligns staff to market segments?

The organizational structure that aligns staff to market segments is known as a market-oriented structure. This approach is designed to enhance a company's responsiveness to customer needs by organizing teams and resources around specific market segments rather than traditional functional areas.

In a market-oriented structure, staff members are grouped based on their focus on particular customer segments or products, allowing for tailored strategies that directly address the unique demands of different markets. This alignment fosters a better understanding of customer preferences and market dynamics, which can lead to enhanced customer satisfaction and improved competitive positioning.

This structure contrasts with other options that do not specifically address the alignment of staff by market segments. The Agile manifesto, for example, pertains more to a framework for project management and product development rather than organizational design. A body of knowledge typically encompasses a comprehensive compilation of concepts, practices, and methodologies related to a field, without defining how to structure organizational resources. Identified risks concern potential challenges and hazards that a business may face, but they do not outline organizational strategies or structure.